Ed’s Garden Maintenance is the largest UK garden maintenance franchise, with a network of 42 Operators
Ed’s is delighted to welcome Warren Emsden on board. Warren will be running his Ed’s business in Petts Wood. Warren has joined us as a result of Neil Collis, our Ed’s Operator in Sevenoaks, taking advantage of the opportunity we have in Ed’s for Operators to split their businesses.
Splitting businesses is an innovative concept within Ed’s whereby established Operators can package up a grouping of regular customers and sell and hand over this business on to a new Operator. The rationale for this is that it is a great way to create value across the board. This is because it demonstrates a three-way win for all the parties involved:-
- Neil realises a substantial cash sum and in the process streamlines his business to increase his focus on his core geographic area, which we know maximises ongoing financial returns as travel time is greatly reduced.
- Warren buys a franchise including the foundation of a group of high quality customers, with Neil nearby to help him with any transitional issues. As a result he can be profitable from day one and further reduce the risks of start-up.
- Ed’s gets a new Operator in Petts Wood. This is another building block in growing the Ed’s brand, which we know has far-reaching benefits across the whole of the network.
Warren says “What a great way to start with Ed’s! I have a bank of profitable customers from Day One, which is just brilliant. It totally eliminates the apprehension of having to start something from scratch. Also, before I go off on my own, Neil will spend time teaching me the ropes of the business and making sure that the handover of customers runs really smoothly. I’m feeling hugely positive about the whole venture and am looking forward to working hard to build even more value into this business.”
Neil’s view is as follows, “There were lots of reasons underpinning my decision to join Ed’s, but the business splitting facility was really the icing on the cake. I’ve built up a really robust business since I started through a combination of hard work and discipline to follow Ed’s business model to the letter. This gave me a brilliant platform to carry out my first business split in September 2016, when I sold a bank of customers in the Sidcup area to Karl Husher. I really enjoyed working with Karl on making it all happen and Karl is now doing really well with his Ed’s business. The success of my first business split motivated me to do another one and I have every confidence that Warren will make the most of this opportunity. I don’t know of any other franchise where you get the scope to do deals such as these and I’m certainly making the most of it. I feel like I’m really getting into my stride in splitting businesses now and am already thinking about doing some more.”
We wish both Warren and Neil all the very best with the future development of their businesses.